FAQ Private label Cosmetics

A customer looks for a factory that can make the desired product with the expected properties such as quality, colour, function, viscosity and price point for an individual.

The formulations could be fully custom made or generic in nature. Usually for private label there would be a named reference product to match.

A private label cosmetic, also known as a “store brand”, “new brand” or “generic” brand, is a product where the quality and price point of the item make it desirable for customers to take back and purchase again.

For cosmetics, it starts at USD1000 (RM5,000)
For supplements and foods, it starts at USD2000 (RM10,000) due to Minimum order quantities set by supplement/food ingredient suppliers.

We suggest you do a market survey and break down the costs involved in making your product come to market. This includes marketing, warehousing, product, merchandising, exhibitions, listing fees, payment processing fees.

Find a reliable factory with a proven track record to make your desired product

Yes, as with most businesses there is an opportunity cost if your selling price is above that you can make money!
It sounds simple and it is, the tough part is getting the product to the market and people wanting to purchase your product.